4 Tips for Living Your Best Life in a High-Pressure Sales Role
Read the full post >> Joan. The post 4 Tips for Living Your Best Life in a High-Pressure Sales Role appeared first on Sales Hacker. To read the full post go to Sales Hacker. We've shared this because we think it may be helpful to the insurance community. If the link...
Millennial Men With No Degrees: Come Work in Sales
Read the full post >> Shawn McBride. For those of us reading the business and financial news regularly, you’ll start to notice two common threads: that millennials work differently than other generations and often have a hard time integrating into the workforce, and...
8 Telltale Signs You Need a Word-of-Mouth Strategy [A Checklist]
Read the full post >> Jay Baer. The best way to grow ANY business is for your customers to grow it for you. That’s where word of mouth comes in: customers going out of their way to tell other people (prospective customers) about your products and services. Since the...
The Ultimate Guide to Real Estate
Read the full post >> [email protected] (Allie Decker). Real estate is a linchpin industry in our society. People need to buy and sell property, and they need experts to help understand and manage the transactions. To read the full post go to Hubspot. We've shared...
How to improve your account based marketing results
Read the full post >> Brian Carroll. B2B lead generation has had to reinvent itself over the last decade. Sales have always used an account-based approach. Now marketing is getting on board by with account-based marketing. But it’s not an easy road. Here’s why: In the...
Move Over Alexa It’s Time to Re-Humanize the Sales Process
Read the full post >> Bernie Borges. If AI is causing your sales process to feel like it needs some re-humanizing, you've got to hear this heartfelt and powerful conversation with Shari Levitin. The post Move Over Alexa It’s Time to Re-Humanize the Sales Process...
Understanding the Difference Between a Sales Lead and Prospect
Read the full post >> kniemisto. Sales teams are the lifeblood of any organization. Whether large or small, businesses rely on sales. Seems like an obvious thing to say, but closing sales is also one of the hardest things to do. We could talk all day about marketing...
Benefits Education for Spanish Speakers w/ Melissa Burkhart
Read the full post >> . Melissa Burkhart, President of Futuro Solido USA, shares best practices for benefits communication, education and enrollment for Spanish-speaking populations at US companies. She shares why professional translation is a must and will save you...
The 5-Step Process HubSpot Uses to Optimize Facebook Advertising Costs
Read the full post >> [email protected] (Clifford Chi). When Mark Zuckerberg shocked the digital marketing world with his announcement that Facebook would overhaul its algorithm to let users engage with their friends and family more and less with brands, the social...
How to Track Social ROI for a Local Business
Read the full post >> Adam Coombs. Do you use social media to market a local business? Wondering how to measure the effectiveness of your online efforts? In this article, you’ll learn how to track and report on organic and paid social media marketing for a...
4 Practical Tips to Get Your Business Ready and Set for 2019
Read the full post >> Lilach Bullock. With 2018 drawing to a close, business owners – as is their wont – look towards the New Year and the opportunities it may bring. While it’s always tempting to cast a wistful eye back over the previous twelve months, what really...
9 of Last Year’s Most Creative Marketing Ideas Can Help You Brainstorm for 2019
Read the full post >> Jonathan Long. If you're looking to start a new marketing campaign, consider these successful ones from major brands. To read the full post go to Entrepreneur: Latest Marketing Strategies Articles. We've shared this because we think it may be...
Social Media ROI: How to Prove Your Efforts Are Paying Off
Read the full post >> Lilach Bullock. One of the most difficult parts of social media marketing is actually proving its ROI. It’s easy to throw numbers around – likes, new followers, comments and so on – but how do you actually prove your return on investment from...
The 5 Biggest Opportunities for B2B Sales Growth in 2019
Read the full post >> Mike Schultz. Data-backed strategies are likely to have the greatest impact on your success. To read the full post go to Entrepreneur: Latest B2B Sales Articles. We've shared this because we think it may be helpful to the insurance community. If...
7 Marketing Mistakes That Nearly Broke Me… Literally
Read the full post >> Neil Patel. When you look at me, what do you see? Someone who is a marketer… maybe even an entrepreneur. As you may already know, I’ve co-founded a handful of companies. I’ve received a handful of awards from people like President Obama and the...
PODCAST 39: How to Build A Startup Inside One of the World’s Biggest Tech Companies
Read the full post >> Sam Jacobs. This week on the Sales Hacker podcast, we talk to Diane Chang Wardi, one of the sales leaders running and building the Facebook for Work initiatives within the global Facebook organization. Diane originally hails from the fashion...
How to Analyze Your Website’s Heat Map
Read the full post >> [email protected] (Clifford Chi). Nowadays, marketers can measure almost everything, giving us an unprecedented ability to gauge the performance of our marketing campaigns. But, sometimes, we can get overly obsessed with the metrics that look good...
How to Conduct Productive Exit Interviews [Template Included]
Read the full post >> Caroline Forsey. Let's say you hire a new marketing director, and a year later, you see a severe increase in turnover rates. Out of 15 employees, only seven from the prior year remain. To read the full post go to Hubspot. We've shared this...
The Best Marketing Conferences To Attend In 2019
Read the full post >> Michael Brenner. I get asked these questions every year: what are the best marketing conferences? Which marketing events are “must-attend?” And, “if I can only go to one marketing conference, which one should I chose?” But first, I think we need...
How to Use YouTube Stories: What Marketers Need to Know
Read the full post >> Owen Video. You’re familiar with Instagram Stories, but have you tried YouTube Stories? YouTube is very different than Instagram and requires a different approach. In this article, you’ll discover how to set up and deliver stories on YouTube....
What Is Smart Content And How Can It Work For You?
Read the full post >> Michael Brenner. Digital marketing is a fast-paced industry and one that seems to attract lots of buzzwords. Sometimes it can feel like you’re speaking a different language when you’re talking to your marketing agency! “Smart content” is one of...
What Happens When SEO and CRO Conflict?
Read the full post >> willcritchlow. Posted by willcritchlowMuch has been written and spoken about the interplay of SEO and CRO, and there are a lot of reasons why, in theory, both ought to be working towards a shared goal. Whether it's simple pragmatism of the...
3 Untapped Tactics to Drive Traffic to Your Content Marketing Campaigns in 2019
Read the full post >> Toby Nwazor. Have you ever considered sourcing content ideas from whatever your customers are perusing on online learning platforms? To read the full post go to Entrepreneur: Latest Content Marketing Articles. We've shared this because we think...
4 Content Strategies Every ‘Experiential’ Campaign Needs
Read the full post >> Jeff Snyder. Experiential marketing is about creating long-lasting memories. Harness content to boost any experiential campaign's effects. To read the full post go to Entrepreneur: Latest Content Marketing Articles. We've shared this because we...
10 Most Popular B2B Lead Generation Blog Posts of 2018
Read the full post >> Brian Carroll. To help you launch into a great 2019 and get some inspiration, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Generation Blog in 2018 To read the full post go to B2B Lead Blog. We've shared this...
2019 Best Sales Tips from the Vengreso Leadership Team
Read the full post >> Meaghan. In this video, Vengreso's leadership team shares their best sales and sales leadership tips for 2019. Watch or read to find out what our leaders recommend! The post 2019 Best Sales Tips from the Vengreso Leadership Team appeared first on...
Facebook Reactions, Shares, and Comments: A 2018 Year in Review [Infographic]
Read the full post >> . Some people--including many of your customers--practically live on Facebook (despite all the bad press it got in 2018). So how do they behave? What do they share? Who likes "love" most, or "ha-ha"? Which are the standout brands?...
How to Make an Effective Testimonial Video: A Step-by-Step Guide
Read the full post >> . Testimonial videos are ideal for the decision stage of the buyer's journey, when prospects are aware of and want to solve a problem, and they are looking for information to help them make up their minds. Help them choose you. Read the full...
How to Make Your Content Work Harder: Seven Fatty Phrases to Avoid in Your Writing
Read the full post >> . If you aspire to lean and confident writing in your marketing content, you'll avoid populating your prose with superfluous words. Simply put, the most effective writing and communication makes every word... communicate. Here's how to write less...
Context Is Everything: Disruption and Perceptual Vigilance [Video]
Read the full post >> . Disruption can be annoying, but it can also help to grab attention. In this, the first in a series of brief but insight-packed videos, marketing professor Isabelle Szmigin discusses how consumers navigate through messages they do and do not...